For an international executive search firm, developed a brand strategy and competitive analysis; conducted global qualitative research with clients
For a Class 1 railroad developed its corporate citizenship brand strategies and the brand strategies and web site content for its national training center
For two semiconductor solutions companies, developed internal announcement programs for several acquisitions and culture building programs
For two regional architecture firms and a global engineering firm, created their brand strategies and key messages
For a top debt recovery firm, created a new brand strategy, visual identity system, web site and marketing materials; conducted an acquisition announcement program
For a state government healthcare contractor, created its first brand strategy and public relations plan; trained and coached 40 top managers in effective communication; helped resolve communication issues during contract transition
For a regional medical center, created strategies and actions to resolve a major community relations crisis
For a leading IT staffing company, created and executed a merger communication program; the project won a 2005 Bronze Quill Award of Excellence from the Houston chapter of the International Association of Business Communicators
For a global provider of information technology solutions, created a message plan for the small business market and its channel partners, including PR initiatives to promote it
For a global management consulting firm, developed a company-wide media relations process; for another, created a marketing development process
For a major financial exchange, created external and internal communication strategies and tactics for its restructuring
For a large pharmaceutical distribution company, created customer communications strategies for a $1 billion customer relationship
For a large IT outsourcing firm, developed a company-wide announcement and integration process for its acquisitions; created and implemented communications for several acquisitions
For a global technology solutions provider, created case studies, solutions sheets, new product materials, video scripts and a message guide
